Schema.org
O vocabulário padrão da web.
Schema.org provides a collection of shared vocabularies (schemas) that webmasters can use to mark up their pages in ways recognized by major search engines like Google, Bing, and Yahoo. By using these tags, you tell search engines exactly what a page is about—whether it's a person, an event, a product, or a recipe.
graph LR
Center["Schema.org"]:::main
Pre_metadata["metadata"]:::pre --> Center
click Pre_metadata "/terms/metadata"
Rel_json_ld["json-ld"]:::related -.-> Center
click Rel_json_ld "/terms/json-ld"
Rel_kafka["kafka"]:::related -.-> Center
click Rel_kafka "/terms/kafka"
Rel_world_wide_web["world-wide-web"]:::related -.-> Center
click Rel_world_wide_web "/terms/world-wide-web"
classDef main fill:#7c3aed,stroke:#8b5cf6,stroke-width:2px,color:white,font-weight:bold,rx:5,ry:5;
classDef pre fill:#0f172a,stroke:#3b82f6,color:#94a3b8,rx:5,ry:5;
classDef child fill:#0f172a,stroke:#10b981,color:#94a3b8,rx:5,ry:5;
classDef related fill:#0f172a,stroke:#8b5cf6,stroke-dasharray: 5 5,color:#94a3b8,rx:5,ry:5;
linkStyle default stroke:#4b5563,stroke-width:2px;
🧠 Teste de conhecimento
🧒 Explique como se eu tivesse 5 anos
Think of it like a giant, agreed-upon sticker book for the internet. If you put a 'Price' sticker on a number, every [search engine](/pt/terms/search-engine) in the world knows exactly what that number represents.
🤓 Expert Deep Dive
Founded by the major search engine operators in 2011. It defines thousands of 'Types' (like Person, Organization, Offer) and 'Properties' (like jobTitle, address, price). It is the standard for Rich Snippets and Knowledge Graph optimization.